PRICES VERIFIED AUGUST 27, 2026
beehiiv vs MailerLite: which paid plan solves your constraint?
Choose beehiiv when newsletter-native growth or monetization is the job. Choose MailerLite when campaigns, forms, landing pages, and ordinary automations cover the requirement at a lower starting price.
SIDE BY SIDE
Compare the limits that can force an upgrade.
These are documented public-plan facts, not hands-on scores. “Starting” prices apply only to the smallest stated tier.
| Decision | beehiiv | MailerLite |
|---|---|---|
| Free audience limit | 2,500 active subscribers | 250 active subscribers |
| Free sending | Unlimited | 2,500 emails/month |
| Smallest paid anchor | $49/mo Scale; $43/mo equivalent annually | $12/mo Comfort; $25/mo Power |
| First paid trigger | Monetization, referrals, ads, or automations | More than 250 active subscribers or 2,500 monthly sends |
| Paid sending model | Unlimited sends | Comfort: 10× tier ceiling; Power: unlimited under fair use |
CHOOSE BEEHIIV WHEN
The newsletter itself needs a growth engine
A publication that has assigned owners and targets for referrals, recommendations, paid subscriptions, or ads can evaluate beehiiv Scale as an integrated stack.
Check beehiiv pricing and upgrade triggers →CHOOSE MAILERLITE WHEN
You need dependable email at a lower fixed cost
A small business sending a weekly campaign with forms and a few automations can start by pricing MailerLite’s subscriber tier and monthly-send allowance.
Check MailerLite pricing and upgrade triggers →Four things to test before moving a list
- Calculate actual monthly sends, including automations.
- Identify one beehiiv paid feature with a measurable job.
- Rebuild one form, landing page, and automation in each trial.
- Compare active-subscriber counting and upgrade behavior before import.
We have not run controlled tests of deliverability, editors, support, or migrations. Trial the workflow that would make the decision fail—not only the easiest happy path.
CHECK THE LIVE QUOTES
Price the same audience and billing cadence.
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